More banks aim for kids

There's a fine line between education and marketing. At times, they are one and the same. So it is with financial education programs aimed at parents and their kids. Banks, brokerages and credit unions are increasingly creating programs and websites that offer life lessons in money management. A.G. Edwards and Wells Fargo have launched online games that allow kids to learn more about finance and banking. Now this is smart. And most parents would rather have a bank marketing to their kids than a fast-food company. You can't fault the banks for wanting a brand burnished at a very early age, but of course, when the kids start clamoring for a credit card at 10, parents might think differently. Just kidding.

For more:
- here's a Washington Post article