Research and Markets: 2011 Report on the $700 Billion US Banks and Credit Unions Industry

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DUBLIN--(BUSINESS WIRE)-- Research and Markets (http://www.researchandmarkets.com/research/0ce313/banks_and_credit_u) has announced the addition of the "Banks and Credit Unions" report to their offering.

Brief Excerpt from Industry Overview Chapter:

The US banking industry includes about 6,800 commercial banks, 1,200 savings banks, and 8,000 credit unions with combined annual revenue of about $700 billion. Major companies include Bank of America, Citibank, JPMorgan Chase, Wells Fargo, and Navy Federal Credit Union. The industry is concentrated: the 50 largest firms generate 70 percent of revenue. Commercial banks account for about 80 percent of industry revenue; savings banks, 15 percent; and credit unions, 5 percent.

COMPETITIVE LANDSCAPE

Demand for banking services is closely tied to economic activity and the level of interest rates. The profitability of individual banks depends on marketing skills, efficient operations, and good risk management. Large economies of scale exist in some segments of the industry, which has encouraged industry consolidation. Smaller banks can compete successfully in segments where customer service or knowledge of the local market is more important.

Many banks and thrifts aggressively offered adjustable rate and subprime mortgages during the housing boom of the early 2000s only to find themselves saddled with loan defaults and extensive losses when the housing bubble burst. Deep exposure to subprime mortgages and mortgage-backed securities caused bank failures, government takeovers, and involuntary mergers. Although the financial climate has improved, slow demand for loans and increased government regulation may result in a long recovery period for the banking industry.

PRODUCTS, OPERATIONS & TECHNOLOGY

Major products are bank loans, account services, brokerage services, credit card and leasing services, trust management, and investment services.

Key Topics Covered:

Industry Overview

Quarterly Industry Update

Business Challenges

Business Trends

Industry Opportunities

Call Preparation Questions

Financial Information

Industry Forecast

Web Links and Acronyms